Is interactivity all it’s cracked up to be?
The Australianis online newspaper of the year.There’s a link to video some of it’s video content in the top tool bar on the home page but it also has video stories under it’s headline stories. One such story was called “Paul Kelly’s budget 09 preview.” It had 270 views by 7 o’clock on the 7th of May, but it only had ’3 votes’ towards how the viewers would rate the video content. While another video called ‘Risky, but no choice‘ had 16 views and 13 ratings.
Interactivity on online sites is still considered to be the way forward, and the reason why online sites will be the end of print journalism. Is this just a theory that people believe exists? These videos on The Australian show that people aren’t involving themselves as much as online sites say they are. Are we really stepping into the new generation and embracing the phenomenon, or are we still clinging to our beloved print and text?
