Oh “The Times” we live in…!

“Video use is now central to online publishing” – The Gazette.
The Times Online have a link on the top of their home page to video content. However The Irish Times fall short of it’s British rival. In fact there was no link to video content at all on the home page of The Irish Times. With video content being seen as the future of online journalism, are Irish onine news even competing in the survival of the fittest?
The Irish Independent follows suit of The Irish Times with no video content on it’s home page. It seems to be the less popular online Irish sites such as Breakingnews.ie that seem to be competing with the foreign news sites. Although granted a lot of it’s video content is sports and entertainment, at least it’s something!

The Guardian in particular just seem to really outshine the Irish sites attempts to keep up with the latest technologies. Their video content is split into 16 categories ranging from politics to technology to work and careers. Unless Irish news sites take the inititave to compete to the best of their ability with foreign sites, they look like they could be in danger of losing their readers. When British papers are not only covering Irish stories, but covering them better, how long can they last?